HBO Shop by Gensler

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Gensler designed the HBO Shop located in New York, where the emphasis is on the visit and the brand as much as the purchase.

In the spirit of HBO‘s tagline “It’s not TV, it’s HBO”, the new HBO Store is a bold and unique brand experience, imaginatively designed utilizing a mere sliver of well-placed real estate in HBO‘s existing lobby.

Originally Posted On Coolboom

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